NAGOYA, Japan — Toyota Motor released no brand-new or fully redesigned models in Japan this year due to delays stemming from a series of group certification scandals, putting it at risk of a decline in sales power if its strategy of constant renewal and overhaul were to stall.
From 2019 to 2023, Toyota released around five to 10 new vehicles, including completely overhauled versions of existing models, every year. Its diverse, frequently refreshed lineup has been a source of its competitiveness.