JAKARTA/BANGKOK — Southeast Asians have developed a taste for Chinese minidramas, underscoring the country’s tenacity in expanding its cultural influence amid growing economic interdependence in the region.
Fans of short serial dramas — which last around eight minutes, are usually watched via an app and notably are subscription-free — argue that even though they might not feature the best acting, the stories can be more engaging and authentic compared with content from Japan or South Korea.
