Joseph Nye, Harvard scholar who coined ‘soft power,’ dies at 88

Joseph Nye, Harvard scholar who coined 'soft power,' dies at 88 Joseph Nye, Harvard scholar who coined 'soft power,' dies at 88

WASHINGTON — Joseph Nye, a former dean of Harvard University’s John F. Kennedy School of Government who coined the term “soft power,” died on Tuesday. He was 88.

A towering figure in political science, Nye conceptualized soft power — the ability of a country to win the hearts and minds of others through its culture and values rather than coercion — in his 1990 book, “Bound to Lead: The Changing Nature of American Power.”